Nike has constructed a full-sized LED running track in Manilla in the shape of Nike's LunarEpic running shoe. It covers an entire block in the city at 200 meters long. It is wrapped in LED lights and up to 30 runners can participate in a virtual race against themselves. All that is required is to set up an initial lap time then a sensor is attached to the runner's shoe. The runner can compete with their avatar which will run beside them. The avatar is your competitor along the way on this LED footprint track.