HARRY NORMAN, REALTORS® Announces #MOVE4ATL Initiative

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Harry Norman, REALTORS® is proud to announce a new social media initiative, #Move4ATL. On Saturday, June 6, from 10am to 2pm, Harry Norman is set to bring their agents, staff, and the Atlanta community together to move their bodies for a good cause virtually, through their Instagram and Facebook.

Joining in is easy – donate $30 (or more) for entry and get moving! Whether it’s running, walking, riding, skipping, dancing, yoga, or any other physical activity, join the virtual action and post a photo with the hashtag #Move4ATL. All proceeds for the 4-hour event will be donated to the Community Foundation for Greater Atlanta and United Way of Greater Atlanta’s Greater Atlanta COVID-19 Response and Recovery Fund.

 
“The COVID-19 crisis is an unprecedented situation that has changed the way we look at things and caused us to reevaluate our priorities as a company and as individuals,” says Harry Norman President and CEO, Jenni Bonura. “It’s incredible to foster the camaraderie amongst our agents and celebrate activity, exercise, and our great city of Atlanta as we continue to do everything we can to hold others up.” 
 
One of Harry Norman’s key tenets is making a real difference in Atlanta through community service. Throughout the year, Harry Norman supports a variety of local nonprofit organizations through the Harry Norman, REALTORS® Philanthropy Fund. To continue furthering their impact during these trying times, they’ve chosen to partner with the Community Foundation for Greater Atlanta and United Way of Greater Atlanta. The Greater Atlanta COVID-19 Recovery and Response Fund provides immediate support to those most vulnerable to the economic and health-related issues caused by the novel coronavirus pandemic.
 
"The Community Foundation and Harry Norman, REALTORS® established a powerful partnership for philanthropy last year, and now we elevate it to fight the health and economic hardships the COVID-19 pandemic is causing," said Elyse Hammett, Vice President of marketing and communications at Community Foundation for Greater Atlanta. "We applaud the ongoing dedication of these thousands of realtors across the region who understand the power of community and give generously to help our neighbors who need it now."  

To sign up for #Move4ATL, head here.

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Eyewear Industry Disrupter Privé Revaux Announces European Expansion Exclusively With GrandVision

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Privé Revaux, the affordable, celebrity eyewear brand is taking their industry disruption to Europe in collaboration with exclusive partner GrandVision, a global leader in optical retail. GrandVision is bringing the celebrity-backed brand from Jamie Foxx, Ashley Benson and Hailee Steinfeld across their extensive network of banner stores and e-commerce platforms including optical experts Vision Express in the UK, Trendy Opticians and Vision Express in Poland, Apollo-Optik in Germany, Atasun Optik in Turkey, GrandOptical and Pearle in Belgium, Eyewish and Pearle in the Netherlands.

"We are very excited to bring Privé Revaux's eyewear offering to Europe," said David Schottenstein, founder and CEO of Privé Revaux. "Our goal is to provide the absolute best quality, service and price for the global eyewear market and GrandVision is the perfect partner to achieve this."

Jamie Foxx, Partner at Privé Revaux, adds, "Collaborating with GrandVision to bring our fly and affordable brand worldwide is big achievement. I couldn't be more excited about Privé Revaux's future."

International shoppers can find an impressive assortment of Privé Revaux's handcrafted, fashion-forward and classic style sunglasses and anti-blue light glasses with options to add prescription, starting at $43 per pair. In addition, customers can expect to see a rotating selection of celebrity-designed capsule collections starting with popular styles from American actresses Madelaine Petsch (Riverdale), actress and singer, Dove Cameron and super model Adriana Lima. Each Privé Revaux style is made with high-end materials including acetate and proprietary lightweight, yet durable metal alloy. Sunglasses also have polarized lenses with 100% UVA/UVB protection, while all clear lenses feature blue light-blocking technology to protect from digital eye strain.

Notes Hailee Steinfeld, "Privé Revaux represents such versatility and accessibility with our selection of affordable glasses and sunglasses, and thanks to GrandVision, we can now offer these designs to our friends and fans in Europe." Adds Ashley Benson, "Sunglasses are my favorite accessory and I believe everyone needs a few go-to pairs. "I am thrilled that with we can now offer our incredible value to customers internationally without sacrificing any of the quality. I can't wait to see everyone's reaction to our designs!"

Privé Revaux was built by an elite team with a shared passion for style and quality including serial entrepreneur David Schottenstein, celebrity visionaries Jamie Foxx, Hailee Steinfeld and Ashley Benson, as well as Creative Directors Rob Zangardi and Mariel Haenn. In two short years the brand has emerged as a leader in the eyewear industry with their high-quality, affordable sunglasses, anti-blue light glasses and readers. Continually on the forefront of design, innovation and craftsmanship, Privé Revaux brings an unprecedented value to customers with the belief that designer eyewear shouldn't be a luxury reserved for a select few.

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Times Square Billboard Promises A Free Face Mask For Every American

DHVANI, the Activ(ist)Wear brand, unveiled a Times Square billboard promising "A Mask for Every American." The red, white and blue billboard features the internet address DHVANI.com/FreeMasks – a web page where anyone can request a free face mask, and donate to help supply masks.

The billboard kicks off a fundraising campaign to provide all 327 million American residents with a free face mask to protect themselves and others from the COVID-19 pandemic. The company will provide medical-grade masks to healthcare professionals and reusable cloth masks to the general public, per recommendations from U.S. Centers for Disease Control.

This is a personal issue for DHVANI's co-founder and chief of operations, Kanayochukwu Onwuama. Onwuama first learned of the seriousness of the personal protective equipment (PPE) shortages in the New York City area from his mother Joy Austin, a registered nurse at Elmhurst Hospital in Queens, NY. 

"When my mom told me she'd been using the same disposable mask for a whole week, my stomach dropped, and I couldn't help but cry," said Onwuama. "I immediately knew I had to do something."

"We hope nobody actually sees the billboard because they're sheltering in place," said Avi Brown, DHVANI's co-founder and chief executive. "Unprecedented times require unprecedented action. It's up to all of us to put an end to the COVID-19 pandemic. With the help of donations from the public, we're using our manufacturing and distribution resources to put a mask on every face in America."

The two founders quickly decided to help the American people fight the virus, which has already caused more than 170,000 deaths worldwide, one in four of which have been in the U.S. In Portland, where DHVANI is headquartered, the company made an initial donation of 10,000 medical-grade face masks to Providence St. Vincent Medical Center and an additional 1,000 to essential workers such as grocery store employees. Its next donation of 10,000 masks will be delivered to Elmhurst Hospital.

"Providence is grateful for DHVANI's mask donation," said Nancy Roberts, chief operating officer of Providence St. Vincent Medical Center. "Every caregiver in a patient care area, no matter what their role, wears a mask for their shift. Donations from local organizations like DHVANI help us ensure that we continue to have masks to protect our patients, their families, and our caregivers. We are truly amazed by the generosity of individuals and businesses in Oregon."

DHVANI is no stranger to philanthropic activism. Earlier this year, the brand launched their Buy One, Plant One initiative to help the reforestation effort of Australia's 8.8 million acres of brush fire devastation. The company plants a tree for every item purchased from their website. And in an effort to directly reduce plastic pollution in oceans and landfills, DHVANI recently announced its new Terra leggings and sports bras, which are made from post-consumer recycled plastic bottles. 

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Canada Goose Launches Sustainable Impact Strategy and Commits to Carbon Neutrality by 2025

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Canada Goose launched its Sustainable Impact Strategy outlined in the company's first-ever Sustainability Report. Driven by its long-standing commitment to keep the planet cool and the people on it warm, the accelerated strategy includes tangible commitments supporting four key UN Sustainable Development Goals (SDGs), to ensure a sustainable future for generations to come.

As part of its Sustainable Impact Strategy, Canada Goose outlines key commitments:

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  • Carbon Neutrality: Net zero direct and indirect (Scope 1 and 2) greenhouse gas emissions by 2025, through aggressive and tangible action plans which aim to reduce emissions by more than 80 per cent from current levels.

  • Reclaimed Fur: In 2022, Canada Goose plans to introduce reclaimed fur into its supply chain, which includes beginning to manufacture parkas using reclaimed fur and ending the purchasing of new fur. The company also plans to launch a consumer buy-back program for fur in the months ahead.

  • Responsible Down Standard (RDS): In 2019, in partnership with Textile Exchange, the company completed third-party compliance audits at 100 per cent of its manufacturing facilities and commits to being 100 per cent RDS-certified by 2021.

  • bluesign®: Commit to reach 90 per cent of Canada Goose fabrics as bluesign® approved for responsible and sustainable practices by 2025, increasing from 32 per cent in 2019.

  • Plastic-Free: Eliminating single-use plastics in all Canada Goose owned or controlled facilities.

Sustainability has been a foundational part of the Canada Goose business model for more than 60 years, starting with its unwavering commitment to making best-in-class products using highest quality materials and craftsmanship. The company's 2019 Sustainability Report marks its first step in measuring and publishing its global environmental and social impact, and new and ongoing commitments in support of four key UN SDGs.

The inaugural report also highlights the company's long-standing global citizenship initiatives including its Polar Bears International (PBI) collection, the Canada Goose Resource Centres Program and Project Atigi, all aimed at supporting Canada's Northern communities. As well, the report details innovative employee-driven sustainability initiatives, giving programs, and impactful commitments to reduce its environmental footprint and transform operations.

"We have always believed in building a business that is good for our team, for the communities we're a part of and for the planet, for generations to come," said Dani Reiss, President & CEO, Canada Goose. "No matter how much we've done over the last 60 years, we need to do more – the world can't wait. Our aggressive commitments outlined in our first Sustainability Report are the steps we're taking to transform the way we do business and ensure we are doing everything we can to create the future we want to see."

As part of its accelerated Sustainable Impact Strategy, Canada Goose also announced it achieved carbon neutrality as of March 2020 through investments in strategic offsetting projects, equivalent to 200% of its annual greenhouse gas emissions. The company will continue to offset at this level as it continues to transform business operations to achieve its 80 per cent emissions reduction targets by 2025.

To read the full report, visit: canadagoose.com/sustainability/

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Loverboy Launches A Refreshing Twist On The Classic Spritz

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Loverboy, a New York based better-for-you beverage startup, founded by Bravo TV's Kyle Cooke from Summer House, announces the launch of its first 'Spritz' product, a distinctive low calorie, no sugar added option as a flirtatious twist on the traditional spritz. Exclusively sold online, direct-to-consumer—Loverboy Spritz will bring summer to your doorstep as a refreshing new ready-to-drink canned beverage.

To meet demands for the health-conscious consumer, the new bubbly Loverboy Spritz is designed to taste like a freshly-shaken cocktail without being overly sweet or artificial. "We love the refreshing nature of a spritz cocktail, but recognize it's high in sugar and calories," said Cooke, "we created our own spritz with quality ingredients and only 100 calories and 2g of sugar for a guilt-free sip, with no sugar hangovers." To bring levity to individuals at home, and taking a turn from traditional cocktail combinations, the first flavor to market is Blueberry Lemon, a combination of blueberries kissed with basil, zest, and bubbles to take you from your living room to the Amalfi Coast.

Making their spritz available to most states, Loverboy Spritz is exclusively sold online, direct-to-consumer, bypassing industry norms for a safer and more convenient delivery method. "No more trips to the store for ingredients," said Cooke. "As an already prepped, ready-to-drink beverage, our spritz is a great grab-and-go item you can take anywhere, and is less expensive than trying to duplicate a cocktail at home."

With the Loverboy brand built on family and friendship, Cooke's Summer House co-star, co-creator, and fiancé Amanda Batula serves as the brand's Creative Director, designing Loverboy's packaging and managing branding and merchandise. As their first line of sparkling hard teas was inspired by Kyle's persona; colorful and playful -The Spritz will embody Amanda's with a classic feel; minimal, elevated and sophisticated, yet sexy. "We wanted a look and feel that was elegant enough to toast at a wedding, yet cool and fun to post on your Instagram feed," stated Batula. Joined by co-star Carl Radke, who heads sales and business dev for Loverboy, the trio promises the spritz will "turn any occasion into a special occasion.”

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The Princess and The Platypus Foundation Presents The Princess Diana Museum

The largest collection of Princess Diana's personal historical items in the world currently on display, online 24/7. The only Diana online museum that contains over 1,700 carefully curated iconic, personal and historical artifacts spanning Diana's lifetime from early childhood through her tragic death. Displayed in a 3D interactive environment, the artifacts depict her incredible life and reveal her enduring legacy.

Once inside the museum, a real time location map and virtual avatars will guide you through the museum in English or Spanish. An exclusive community chat and video feature will enable visitors to share experiences in real time to create a sense of belonging. In addition, over 40 exclusive interviews with Diana's friends, designers, artists and closest collaborators will give you a unique insight of one of the biggest icons in modern history. We hope this virtual journey will unite people from all around the world and inspire a desire to treat others with kindness and to help others while expecting nothing in return just as Princess Diana once did.

"With the sudden rise of COVID-19 virus forcing us to practice 'social distancing,' we are making access to Princess Diana's Museum completely free for one month. This will not only help take people's minds off of all the bad news out there but it will help them connect with each other since users can interact in the museum environment and give back in Diana's honor", Renae Plant and Livinio Stuyck founders at The Princess & The Platypus Foundation said.

The museum works perfectly with your internet broadband connection, any operating system PC/Mac/iOS/ Android on any popular desktop, laptop or tablet internet browser. Mobile phones are not supported due to the large extent of graphical elements and information rendered.

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MasterClass Launches Weekly Free, Live-Stream Series with the World's Best

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MasterClass, the platform that makes it possible for anyone to learn from the best announced MasterClass Live, a new series where members can connect with MasterClass instructors and outside experts, taking their learning beyond MasterClass's video-streaming classes, downloadable workbooks, and apps.

For the foreseeable future, MasterClass is making this member benefit available to all.

"MasterClass Live is directly part of our mission to democratize access to the world's best," said David Rogier, co-founder and CEO of MasterClass. "The Live sessions are free and across a wide range of topics from scientific thinking to interior design so everyone has a chance to learn from the best."

Upcoming MasterClass Live sessions include:

  • Wednesday, April 22: Award-winning designer Kelly Wearstler will share interior design techniques to make any space more beautiful, creative and inspiring.

  • Wednesday, April 29: Community activist and self-proclaimed "Gangsta Gardener" Ron Finley, whose MasterClass is launching on Earth Day, will share tips on how to keep plants alive and thriving, garden in any space and grow your own food.

  • Wednesday, May 6: Daniel Negreanu, one of the best and most influential poker players today, will break down his tips and strategies for making the most of your hand.

  • Wednesday, May 13: SPANX®  founder Sara Blakely will dive into her entrepreneurial journey and her approach to inventing, selling and marketing products that people love.

MasterClass Live sessions average an hour and are fueled by questions from the audience.  MasterClass kicked off its first session in March with former FBI hostage negotiator and MasterClass instructor Chris Voss, who discussed negotiating through collaboration and empathy in the time of social distancing. This was followed by sessions with makeup artist Bobbi Brown, renowned astrophysicist Neil deGrasse Tyson and Cronut® creator Dominique Ansel. Additional MasterClass Live sessions will continue to be added to the series.

MasterClass Live is free and all are welcome. Tune in on Wednesdays at 5 p.m. PT/8 p.m. ET by clicking here or by going to the MasterClass YouTube channel. Share your thoughts and join the conversation by using the hashtag #MasterClassLive on Twitter.

ABOUT MASTERCLASS: Founded in 2015, MasterClass makes it possible for anyone to learn from the best. With MasterClass, step into Anna Wintour's office, Timbaland's recording studio, and Neil Gaiman's writing retreat. Improve your serve with Serena Williams, perfect your pitch with Shonda Rhimes, and leave the atmosphere with Chris Hadfield. Hundreds of video lessons from 80+ of today's most brilliant minds are available anytime, anywhere on iOS, Android, desktop, Apple TV, Amazon Fire TV, Android TV and Roku with the All-Access Pass ($180/year). Subscribe to greatness with MasterClass.

MasterClass's current roster of courses includes:

Business: Howard Schultz (business leadership), Anna Wintour (creativity and leadership), Sara Blakely (self-made entrepreneurship), Bob Iger (strategy and leadership), Chris Voss (art of negotiation), Goodby and Silverstein (advertising and creativity)

Culinary Arts: Gordon Ramsay (cooking), Alice Waters (home cooking), Thomas Keller (cooking techniques), Wolfgang Puck (cooking), Dominique Ansel (French pastry), James Suckling (wine appreciation), Aaron Franklin (Texas BBQ), Massimo Bottura (Italian cooking), Gabriela Cámara (Mexican cooking)

Film and Television: Werner Herzog (filmmaking), Martin Scorsese (filmmaking), Ron Howard (directing), Spike Lee (filmmaking), Mira Nair (independent filmmaking), Jodie Foster (filmmaking), Ken Burns (documentary filmmaking), Helen Mirren (acting), Samuel L. Jackson (acting), Judd Apatow (comedy), Aaron Sorkin (screenwriting), Shonda Rhimes (writing for television), Natalie Portman (acting), David Lynch (creativity and filmmaking)

Lifestyle: Bobbi Brown (makeup and beauty), RuPaul (self-expression and authenticity), Kelly Wearstler (interior design)

Music and Entertainment: Steve Martin (comedy), Christina Aguilera (singing), Usher (performance), Reba McEntire (country music), Herbie Hancock (jazz), Deadmau5 (music production), Armin van Buuren (dance music), Hans Zimmer (film scoring), Tom Morello (electric guitar), Carlos Santana (art and soul of guitar), Timbaland (producing and beatmaking), Penn & Teller (magic), Itzhak Perlman (violin), Danny Elfman (music for film)

Writing: James Patterson (writing), David Mamet (dramatic writing), Judy Blume (writing), Malcolm Gladwell (writing), R.L. Stine (writing for young audiences), Margaret Atwood (creative writing), Dan Brown (writing thrillers), Neil Gaiman (storytelling), Billy Collins (poetry), David Baldacci (writing thrillers), Joyce Carol Oates (short story writing), David Sedaris (storytelling and humor)

Photography: Annie Leibovitz (photography), Jimmy Chin (adventure photography)

Design and Fashion: Frank Gehry (architecture), Diane von Furstenberg (how to build a fashion brand), Marc Jacobs (fashion design)

Sports and Games: Serena Williams (tennis), Stephen Curry (shooting, ball-handling, and scoring), Garry Kasparov (chess), Daniel Negreanu (poker), Phil Ivey (poker strategy), Simone Biles (gymnastics), Misty Copeland (ballet)

Politics and Society: Jane Goodall (conservation), Bob Woodward (investigative journalism), Karl Rove and David Axelrod (political campaign strategy), Paul Krugman (economics and society), Doris Kearns Goodwin (U.S. presidential history and leadership)

Science and Technology: Chris Hadfield (space exploration), Will Wright (game design), Neil deGrasse Tyson (scientific thinking and communication)

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