RUDY’S BARBERSHOP COMES TO ATLANTA’S PONCE CITY MARKET

On March 1st, west coast brand Rudy’s Barbershop, known for its quality cuts and line of superior products, will open their first Georgia location at Atlanta’s nationally acclaimed, mixed-use community hub Ponce City Market.

Since 1993, Rudy’s has reignited the barber shop concept by offering unisex services in a creative, raw and vibrant environment. Step inside any Rudy’s location, and you will find a curated blend of art and music alongside high quality products and services. The brand creates a sense of community and place in each of their shops spread across Washington, Oregon, California, New York, Tennessee and now Georgia. 

“We’ve been looking at Atlanta for a while. It’s such an amazing city, especially the Old 4th Ward neighborhood with its rich history and creative energy. Once we heard about the Ponce City Market space, we knew it was a perfect fit for our brand. We think there’s a big opportunity for us to find a strong customer base in the Atlanta region” – Brendon Lynch, Rudy’s CEO. 

The 1,477 square-foot Atlanta shop will be led by an experienced stylist from Seattle and will feature seven barber chairs and a variety of grooming products for men and women, including Rudy’s own brand as well as top brands like BYRD, Baxter of California, Bumble and bumble, Reuzel and Malin+Goetz. 

Services include a buzz cut for $15, short cut for $32, long cut for $45, beard trim for $10, bang trim for $10, color starting at $90 and a blowout for $35. Walk-ins are welcome but appointments are encouraged and can be booked on RudysBarbershop.com. 

In preparation of the opening of their brick-and-mortar location, Rudy’s will host a special pop-up shop within Citizen Supply, a curated artisan marketplace located on Ponce City Market’s second floor, from February 18th through February 25th. During this time, the brand will offer their same quality cuts and superior products to Citizen Supply’s consumers during regular store hours: 10AM-9PM Monday through Saturday and from 12PM-8PM on Sunday. 

Following their pop-up, Rudy’s will celebrate the official opening of their space with complimentary cuts all day on Wednesday, March 1st. In addition, there will be a grand opening party that evening with drinks, music and free food. The event is free and open to the public. Rudy’s Barbershop at Ponce City Market will be open 9AM-9PM daily. 

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How Fashion Design and Store Interiors Come Together to Make You Buy

The world of fashion and design is in a constant state of flux. It moves at a lightening pace and it if you aren’t paying attention you could miss something amazing. There are tons of different ways that fashion inspires and ignites excitement and it is different for everyone.

One thing we can all agree on however is our love for luxury designers and the movers and shakers that turn vision and art into reality.

Fashion and Retail Interiors

You know how you feel when you step into your favorite designer’s flagship store location. Not only do you love the fashion but you probably love the way things are presented as well.

The CEOs and their respective design and marketing teams all know how important store layout and design is to overall brand aesthetic. They also know how it affects and drives retail sales and their bottom lines.

Most retailers spend hundreds of thousands if not millions of dollars each year on teams of in-house visual merchandisers to ensure that their collections are being presented with the proper aesthetic, with attention to each new line or collection, and how to showcase the features and benefits of each garment to their customers and clients in a way that will maximize sales opportunities.

There are reasons why everything looks so beautifully presented when you enter your favorite retail establishments. Having amazing product is one piece of the puzzle, but having an irresistible presentation and store interior design is something else entirely.

Peter Marino is the world’s most sought after fashion architect and he has earned that name through flawless execution of store design for some of the toughest and talented designers and companies.

Everything that you see, feel, hear and experience when you walk into that luxury store location is purposeful and extremely planned. From the layout of the selling floor, to the lighting, interior design elements and how you are meant to move throughout the boutique, all play on your senses to make you fall in love even more.

Think about the emotional responses that you felt the last time you walked into your favorite store on Fifth Avenue. The entire experience is meant to be a sensory journey and in fashion design and architecture you need to nail it every single time.

Fashion Designers

Some of the world’s top fashion designers have developed their brands into all-encompassing lifestyle brands launching collections that include everything from ready to wear and accessories to home collection and interior design elements.

Designers are no longer creating only one classification of products to sell, but rather creating a full concept of lifestyle fashion that their faithful followers can display throughout all aspects of their lives.

Brands like Ralph Lauren, Tory Burch, Versace, and Armani have all been successful with opening their design repertoires to include everything from fine china to bed linen, offering their client full immersion in their worlds and a direct route into their client’s homes and hearts.

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Lady Gaga's Super Bowl Halftime Show 2017

Lady Gaga sparkled, glistened and shined, literally and figuratively, as she flew through the air during the Super Bowl halftime performance. Dressed in Atelier Versace, Lady Gaga belted out some of her classics like Poker Face and Bad Romance. She danced, lit up the stage and had two costume and make up changes. Her outfits were a tribute to the late great David Bowie and one other statement Lady Gaga made was in her choice to start the Super Bowl halftime show with God Bless America and This Land Is Your Land. Lady Gaga slayed with a truly epic, entertaining and exhilarating show.

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Keune Haircosmetics’ Atlanta BLEND Launch Party a Success

 Keune Haircosmetics, a global hair care company with North American headquarters in Atlanta, launched its much-anticipated new hair-styling product line BLEND at an exclusive, invite-only event on January 22, 2017. 

Produced by Bill Kaelin Marketing and located at the striking Southern Exposure venue within King Plow Arts Center on Atlanta’s Westside, the event hosted over 250 hair stylists and tastemakers, and played off of a “blended” theme throughout, including a variety of unexpected artistic experiences, entertaining performances and creative food and drink.

“Keune BLEND’s launch party was a celebration of individuality, personal style, true beauty and art,” says Atlanta-based Rachael Hoffman, VP of Marketing for Keune North America. “We are thrilled with the positive reception to Keune’s hot new hair styling line, and look forward to continuing to expand BLEND’s reach for consumers and hair stylists alike throughout Atlanta and North America’s hair salons. For a company that has been around for over 97 years, in 72 countries – we are just getting started in the states and the response has been tremendous.”

Southern Exposure’s expansive 7,000-foot space with soaring 25-foot ceilings, more than 2,000 panes of glittering glass windows and unique vignettes set the scene for the BLEND creative experience to unfold.  Everywhere guests turned there was something to stimulate the senses. Atlanta DJ Ree De La Vega put a bounce in partygoers’ steps with her sick beats, while famed local graffiti artist Dr. Dax created a large-scale painting that was given away at the end of the evening. An aerialist flew over an all-white photography area where guests were given the opportunity to take part in a live photo shoot. Performance artist Diego entertained onlookers through a glass-walled bathroom space, where he played with BLEND products and various hairstyles, while hair models with makeup by Crush Studio and styling by nationally renowned Keune artists George Alderete, Edward Woody and Switzerland’s Mike Karg showcased trendy BLEND looks throughout the crowd.  Garbed in over-the-top wigs filled with colorful BLEND products, drag queen hosts took Polaroid photos of guests that hung from clotheslines during the event, and later, attendees took home their snapshots. The hosts included the fabulous Dax ExclamationPoint, who has appeared on RuPaul's Drag Race; Brigitte Bidet, who emcees her show “Tossed Salad” at Burkhart’s Pub; and Hydrangea Heath, who performs for the “Tossed Salad” and “Gurlfrandz” shows in Atlanta.

Bold American Catering tantalized taste buds with creative bites that juxtaposed flavors like sweet and savory and cool and hot, such as bacon and peanut butter shots and cantaloupe and pineapple with smoked chili powder. At the open bar, Bai cocktails matched BLEND’s hot-hued packaging in flavors like blood orange, pineapple and grapefruit and Atlanta’s Wild Heaven provided yellow cans of Emergency Drinking Beer. Plus, mobile sips and treats included Cult Carts’ “adult” cotton candy in unexpected blended flavors, such as Strawberry Fig Balsamic, Lavender Cookies & Cream and Vanilla Popcorn, as well as a model who brought bubbly to partygoers with her “Champagne dress.” Tito’s Vodka served up Moscow Mule slushies from the dry ice bar in VIP.

Fashioned for the modern muse, style chameleon and free spirit, Keune BLEND sparks creativity with endless mix-and-match hair-styling options. The 14 premium products in the modern and colorful BLEND collection feature packaging with silver metallic, bold black and a rainbow of hot hues, and look just as great on your shelf or countertop as it does when used on your hair. The line encourages personal style by offering everything you need to work with volume, texture, hold, shine and more. Use each product, from a shaping texturizing cream to a de-frizzing shine booster, alone or create a custom mash-up that suits your hair or the mood and mode of the moment. Grab two, three, four—as many products as you want—to invent a whole new shape and make it your own. It is top-shelf mixology for hair that’s going places.

Need inspiration? Keune has got you covered with eight international looks inspired by today’s street fashion and DIY videos to help you create them. Watch another video introducing Keune BLEND here

All Keune BLEND products are available for purchase at professional salons, including Salon 124 and Genesis Salon locations in the Atlanta area. To find one near you, visit us.keune.com/salonfinder.

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#BTS with Doggies on the Catwalk at Swoox

The Doggies on the Catwalk photo shoot is always one of my favorite parts leading up to the event. It's fun and spontaneous, regardless of how much planning, because the pups often want to strike their own pose.

We scheduled the shoot for the ad, which will run in several of Modern Luxury's publications and in various media outlets, last week at Swoox. The curated consignment boutique, located in Buckhead, served as the ideal backdrop for the shoot. I wanted a casual look in a posh setting - Swoox was perfect - Jenn Balcos from Swoox, who is walking the 'catwalk' this year, made sure of that. Alex Page, also walking the 'walk' was there to oversee, manage, style, curate and most of all, support his boyfriend - Me!

This would be the third time photographer Tomas Espinoza shoots the Doggies on the Catwalk ad. He's got a keen photographic vision and the talent to back it up. The final image will most definitely be out-of-this-world! 

Last, but most certainly not least, Grace Murphy of Canine Assistants brought her army of handlers and furry friends - two Golden Retrievers and one Golden Doodle - all service dogs of course. When the doggies weren't modeling, they just laid on the Swoox floor and napped.

I styled the shoot to embrace an athleisure aesthetic by wearing a cashmere hoodie from Kit and Ace, slim cut trousers by Theory and for a pop of color and wow factor, tapestry-made kicks from Monck Mason. My jewelry was David Yurman. I reclined on the Swoox sofa while Tomas strategically placed the dogs around me. They loved the camera and posed like the rockstars that they are!

Doggies on the Catwalk is on May 6 at The Shops Buckhead Atlanta. I'm very proud to announce that it is our tenth anniversary! Please support us and buy your tickets. HERE

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Atlanta's Keune Launches BLEND Hair Styling Line

keune hair blend fashionado

Atlanta-based Keune Haircosmetics Launches BLEND Hair Styling Line. The 14 mix-and-match products celebrate diversity, individuality and personal style...

Keune Haircosmetics, a global hair care company with North American headquarters in Atlanta, launches its breakout new hair-styling product line BLEND in celebration of individuality. Fashioned for the modern muse, style chameleon and free spirit, Keune BLEND sparks creativity with endless mix-and-match hair-styling options. It is top-shelf mixology for hair that’s going places.

“Keune BLEND is inspired by what’s happening around the world,” explains Atlanta-based Chris Sulimay, Keune Advanced Academy and Technical Director. “Keune’s educators and stylists travel the globe and are always on the lookout for what’s new and hot. And while trends come and go, BLEND lets you change along with them.” 

The 14 premium products in the BLEND collection encourage personal style by offering everything you need to work with volume, texture, hold, shine and more. Use each product, from a shaping texturizing cream to a de-frizzing shine booster, alone or create a custom mash-up that suits your hair or the mood and mode of the moment. Grab two, three, four—as many products as you want—to invent a whole new shape and make it your own. 

Need inspiration? Keune has got you covered with eight international looks inspired by today’s street fashion and DIY videos to help you create them. BLEND is not only good for style, but also for hair health. Several products contain Keune’s Multi-Vitamin Complex to energize and nourish strands. 

The modern and colorful BLEND collection, featuring packaging with silver metallic, bold black and a rainbow of hot hues, looks just as great on your shelf or countertop as it does when used on your hair. The range of products include:

·       Keune BLEND Shape (SRP $24): This go-to texturizing cream for short, sweet hair contains ozokerite, a hard, mineral wax, and is perfect for creating unique, funky ’dos. To use: Rub Shape in the palms of your hands and style dry or damp hair.

·       Keune BLEND Paste (SRP $24): This intense texturizer with beeswax and fixing polymers makes it easy to create a messy, undone style for the best “I just woke up like this” effect of your life. To use: Apply a small amount to damp or dry hair, then scrunch and style as desired.

·       Keune BLEND Clay (SRP $24): The ultimate matte texturizer for bold definition features super-strong kaolin natural mineral clay to hold hair in place and prevent shine for that perfectly imperfect style. It remains pliable for easy restyling. To use: Rub Clay in the palms of your hands and apply to dry hair.

·       Keune BLEND De-Frizz (SRP $24): This major shine-booster enriched with fibers for flexible hold creates seriously silky-smooth, tangle-free hair, no matter what the length. To use: Apply to damp hair and set or blow-dry.

·       Keune BLEND Gel (SRP $24): Like to be in control? Then this one’s for you. The concentrated, transparent gel creates a static-free, wet-look effect that lasts but dries fast. Plus, a UV filter protects hair color against fading. To use: Apply to damp or dry hair and shape into desired style or smooth it on for a “wet” look.

·       Keune BLEND Wax (SRP $24): Make the most of short and medium-length hair with this smooth, clear wax that creates perfect definition sans grease. Glycerin and mineral oil add moisture and shine so strands won’t dry out. To use: Apply to damp or dry hair, then scrunch, squeeze and style, as desired.

·       Keune BLEND Fiber Wax (SRP $24): Structure-strengthening fibers give hair body, volume, texture and structure, all while maintaining an elastic, flexible hold without adding weight. Rice proteins provide natural protection from UV rays. To use: Emulsify a small amount in your palms and apply to damp or dry hair, and style.

·       Keune BLEND Glue (SRP $24): This water-resistant glue locks hair in place without stickiness for ultra-strong, ultra-matte, ultra-stylish hair that shuns humidity with a special moisture-balancing co-polymer. To use: Emulsify in your palms and work through damp or dry hair.

·       Keune BLEND Sea Salt Spray (SRP $24): Pure sea salt gives hair more volume, body and texture instantly without making it dry or tangly. To use: Spray all over towel-dried hair. Allow it to air-dry or grab a blow-dryer for even more texture.

·       Keune BLEND Prep Spray (SRP $24.00): If you’re using a flat iron, curling iron or blow-dryer, be sure to prep tresses first with this versatile spray. Soft styling polymers protect hair from heated tools and help your style last longer. To use: Spray generously on dry or damp hair. Blow-dry and style.

·       Keune BLEND Gloss Spray (SRP $24): Unique shine boosters make hair super-glossy and shiny, while providing grease-proof definition. To use: Hold the spray 12 inches away from dry hair and spritz away.

·       Keune BLEND Refreshing Spray (Dry Shampoo) (SRP $24): No time to wash? No worries. Refresh your roots with this genius spray. The lightweight formula cleans without water, as it absorbs oils and volumizes for good-as-new, second-day hair. To use: Shake well and spray throughout the hair or directly onto roots. Allow it to sink in, then brush it lightly into the hair.

·       Keune BLEND Volume Powder (SRP $24): Pump up the volume and create incredible texture while retaining hair’s natural movement with this lightweight powder. To use: Sprinkle a small amount on the roots of dry hair, massage it in and style as desired. For extra volume, apply powder to the entire hair shaft.

·       Keune BLEND Fixing Spray (SRP $24): This powerhouse working and fixing hairspray ensures maximum hold and big volume that lasts all day yet brushes out easily. It’s super-strong but won’t give you helmet hair. To use: Hold the can 12 inches away and mist across. Shape the hair quickly before the spray dries.

All Keune BLEND products are available for purchase at professional salons, including Salon 124 and Genesis Salon locations in the Atlanta area. To find one near you, visit us.keune.com/salonfinder

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KATE UPTON wears LA PERLA for final LOVE advent video

kate upton la perla fashionado

The final film from the magazine's calendar event features Kate Upton wearing the LA PERLA Lace Story Balconette Bra in Leavers Lace, which is available for purchase at www.laperla.com. The lightly underwired, petal pink balconette bra features fine, floral Leavers lace inserts to the cups, offering an element of ‘conceal and reveal’ which runs through the Lace Story collection. 

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