ESCADA opened its very first boutique in Atlanta at Lenox Square in Buckhead.
A new store concept has been put into place for the first time at this location with a softer color palette and gold accents. The design is sleek and modern, giving the entire shopping experience a more elevated feel.
Also making its debut is the new ESCADA signature bag, the ML40. This name honors house founder Margaretha Ley, while commemorating the upcoming 40th anniversary of ESCADA.
“We are thrilled to announce the opening of our boutique at Lenox Square and to join the Atlanta community,” says Suzanne Humbert, President of Retail at ESCADA of the Americas. “Atlanta is a key market for ESCADA and we see this as a great opportunity for the ongoing growth of the brand.”
ESCADA also has boutiques in the following cities: Bal Harbour, Beverly Hills, Boston, Chicago, Costa Mesa, Dallas, Honolulu, New York, Palm Beach, Palm Desert, and Phoenix.