Recap: Miami Swim Week Powered by Art Hearts Fashion

Photos courtesy of Art Hearts Fashion / Arun Nevader

Photos courtesy of Art Hearts Fashion / Arun Nevader

From July 12th-16th 2018, Miami Swim Week powered by Art Hearts Fashion transformed South Beach into a swimwear wonderland. Designers, buyers, and industry professionals from around the world flocked to Miami Swim Week’s annual swim and resort wear event. Art Hearts Fashion expanded its footprint as the largest producer of runway shows during Swim Week. With over 33 top tier international designers and a rare first-time collaboration with luxury retailer Saks Fifth Avenue, Art Hearts Fashion celebrated the sexiness and excitement that is Swim Week at the world class Faena Forum.

“This was by far the biggest production this season for Swim Week in Miami in terms of size and scale”, said Erik Rosete, Founder and President of Art Hearts Fashion International. “We had a record number of designers presenting along with the most leading brands in the industry including several designers carried at Saks Fifth Avenue”.

Attracting over 10,000+ attendees, Miami Swim Week powered by Art Hearts Fashion was a massive undertaking that truly represented the City of Miami. The massive event spanned across the city with runway shows at the renowned Faena Forum and special events at exclusive locations including E11ELEVEN Miami, and Saks Fifth Avenue. “We wanted to showcase the diversity, fun, and sexiness that are indicative of Miami and swimwear.” Rosete said. The vast event drew an eclectic group of celebrities including, but not limited to, Ryan Phillippe, Soccer Star Eduardo Salvio, NFL Super Bowl Winner Devin Thomas, Male Super Models Tyson Beckford and Garrett Neff, Cast Members of Love and Hip Hop Miami and WAGS Miami, and Carmen Carrera, the first transgender model to ever walk the runway for Swim Week.

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PUMA AND RIHANNA TURN UP THE HEAT FOR SPRING-SUMMER ‘18

Photos by JP Yim/Getty Images for FENTY PUMA By Rihanna

Photos by JP Yim/Getty Images for FENTY PUMA By Rihanna

FENTY PUMA BY RIHANNA RETURNS TO NYC WITH NEW TRICKS AND GRAVITY-DEFYING FASHIONS

Rihanna returned to New York Fashion Week with a dominating force, introducing her latest daredevil FENTY PUMA by RIHANNA collection at the majestic Park Armory among dunes of illustrious pink sand and motocross riders in the air. Bearing witness to the feat is a bold global fashion crowd knocked over by a collection that intersects beach chic with motorsport sexy. Once again, FENTY PUMA by RIHANNA make waves and fuse luxury and sport in a way that only Rihanna and PUMA can.

“This collection is a mix between two worlds: motocross and surf. It was a challenge to bring them together but it ended up being the perfect combination,” beams Rihanna.

True to the FENTY PUMA by RIHANNA DNA, Rihanna continues to play with gender-fluid silhouettes and oversized shapes paired with sexy body-con styles. Perennial collection favorites are reimagined in new seasonal appropriate fabrics and colors. The classic Track Suit is updated with a surf-inspired twist with neon bungee cords and super lightweight rubber coated leather. The iconic lacing leggings were refashioned with bungee cords and cut outs up to there in pop colors from Cherry Tomato, Bae and Evening Blue. Stand-out details include two never-before-seen images of Rihanna in funky executions like triptych and distorted checkerboard overlays featured on best-selling styles like the Crew Neck Long-sleeve Tees, Short Sleeve Tees, and Oversized Hoodies.

Always surprising and unexpected, the collection introduces Swimwear for the first time with curve-hugging mono-kinis and body confident bikinis, perfect for streetwear and pool parties. Swimwear pieces pair nicely with summer apparel must-have’s like Terry Toweling Hoodies, Oversized Graphic Sweatshirts, Basketball and Booty Shorts. The neon hits, wet-looked gel prints, wetsuit pullers and rubber patch details throughout the collection are a nod to throwback surf and extreme watersport culture.

Paying homage to PUMA’s history in motorsport, Rihanna transformed classic performance racing gear into runway-ready looks decked in tech materials such as lightweight leathers, nylon and air tech mesh. Technical race suits and driving pants rendered with checker flag graphics, sporty decals and motorsport gear go from forever faster to forever fashion.

The Creeper gets a makeover with neoprene materials, gravity-defying translucent stacked soles and bungee cord laces. Sexy thong heeled sandals, ankle strap heels and bungee cord lace-up shoes feature a split PUMA cat on the heel. And what’s Spring/Summer without new FENTY slides – this time designed as an espadrille slip-on and a combo leather-neoprene neon pool slide. Deep Forest Green, Triple Black and Golden Beige boots are highlighted with sock-like and bungee cord features and rich supple suede.

Exaggerated Carry-Alls, a metallic puffy Barrel Bag and Surfer Ankle Straps and Chokers are splashed with FentyxPUMA branding. Summer Visors, classic Baseball Caps with branded nylon webbing and rubber coated clips compliment dye cut logo headwear and buckets. The unique Scuba Duffle, an array of Backpacks and a giant Bum Bag round-up the season’s accessories.

The FENTY PUMA by RIHANNA Spring/Summer ’18 collection will launch at lifestyle and fashion retailers worldwide in March 2018.

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The Thom Browne Wetsuit

I was just at the beaches in California where there are surfers everywhere but not a single one was donning the Thom Browne wetsuit - well, in fairness, it's part of his SS18 collection for Moncler Gamme Bleu (so it's not available yet). Though, I'm not sure the the Cali surfer dude is the type to sport this sophisticated wetsuit that mirrors a traditional suit. It's made of neoprene and perfectly tailored, as one would expect from Thom Browne. I have a feeling this wetsuit will see more photoflash than waves.

Enjoy a behind-the-scenes glimpse of Thom Browne for Moncler Gamme Bleu Spring/Summer 2018.

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Behind-the-Scenes at Miami Swim Week with Art Hearts Fashion

Where's the party? Backstage, of course!

I have often said that behind-the-scenes is a fashion show in itself. Make it to Miami Swim Week and it's most definitely a party. See cover photo above - speaks the truth. Now, in fairness, the hair and make-up teams are hard-working, talented artists and they too are backstage, working feverishly to achieve runway beauty perfection. 

The photo gallery featured, chronicles the sexy, organized chaos electrifying the backstage madness of the Art Hearts Fashion brand.

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RECAP: Miami Swim Week Art Hearts Fashion Miami Swim Weekend

 Art Hearts Fashion kicked off Miami Swim Week at Funkshion's Collins Park Tents, with Nick Cannon opening the show. The opening night featured 8 designer including: Vichi Swim presented by Best Talent Group, The Eight Continent, Grayson Boyd, Courtney Allegra, Hale Bob, Cirone Swim, Elie Madi, and the grand finale presentation by none other than Mister Triple X by Erik Rosete who's show opened with Men's Physique world champion Michal Komosny and closing with Nick Cannon. Guests enjoyed amazing shows, a great reception with complimentary sponsored goodies, and an art presentation by Miguel Paredes. Following the shows all guests were invited to the after-party Swim Gala taking place at Ora Nightclub Miami with a special performance by Zoey Dollaz.

On Friday July 21st the Art Hearts Fashion swim weekend team joined forces with Planet Fashion to produce shows for OMG Bikinis, Karma Bikinis and a closing showcase by DSquared2 at the SLS Hotel South Beach. 

On Saturday July 22nd Art Hearts Fashion closed out its 3 days of shows with an epic finale at the SLS Hotel. The event featured 3 designers at 8pm Du Aqua SwimArgyle Grant, and Holidolls Luxury Swim. The opening showcase was followed by Gabriela Pires and Just Bones boardwear presented by Planet Fashion. The event wrapped up in an epic manner with Billboard chart topper Dyson opening for the finale presentation featuring Honey Bee Swim, Alina PetraCourtney Allegra and Rocky Gathercole. Guests enjoyed a closing party at Hyde Beach.

The event presented by the AIDS Healthcare Foundation highlighted its #KeepThePromise campaign to promote awareness and safe practices. 

Photos Courtesy of Art Hearts Fashion & Getty Images

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Behind the Scenes at Miami Swim Week with Art Hearts Fashion

Backstage culture, at any fashion show, is typically frantic, intense and let's face it, sexy. Art Hearts Fashion's Miami Swim Week platform certainly embodies the latter. Often times, behind the scenes is a show in itself. Now don't get me wrong, fun and good times aside, hair, make-up, fittings and backstage management keeps things quite busy. 

Dior Beauty and FHI Heat kept it going strong, look after look!

Erik Rosete (c) with Mister Triple X models. All photos: Getty Images

Erik Rosete (c) with Mister Triple X models. All photos: Getty Images

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Art Hearts Fashion Miami Swim Week - Day 2

miami swim week

On Saturday July 16th Art Hearts Fashion continued its series of presentations during Miami Swim Week at W Hotel South Beach's Lycra Swim Salon presented by Planet Fashion TV. Designers included Koco Blaq, Bella Mar Swimwear, Mister Triple X "Wild Things" and Yas Couture by Elie Madi. Offiicial Eyewear sponsor L.A.M.B. by Gwen Stefani provided the finishing touches for both Koco Blaq and Mister Triple X. 

The next edition of Art Hearts Fashion will take place at New York Fashion Week September 12th-15th at the Angel Orensanz Event Space and on October 8-13th in Los Angeles. 

Art Hearts Fashion is one of the most esteemed fashion platforms in the nation, breaking new ground with revolutionary and cutting-edge runway exhibitions and receiving national and international acclaim. Art Hearts Fashion designers continue to make national headlines, being featuring on major network television shows and pioneering never-before-seen shows for Miami Swim Week. Participating designers can be seen on every major Hollywood celebrity including: Beyoncé, Lady Gaga, Katy Perry, Niki Minaj, Rita Ora, Jennifer Lopez, Shakira, Miley Cirus, Carrie Underwood, and countless more. The platform is unequivocally intertwined with the causes and organizations it supports.

Art Hearts Fashion is leading the way in combining fashion and philanthropy by raising awareness and funds for great causes all while celebrating the art of fashion. The runway shows presented by AIDS Healthcare Foundation help raise awareness for HIV/AIDS and this seasons shows are dedicated to their #KeepThePromise campaign which highlights AHF's mission to provide access to treatment to the millions living with HIV. 

COLLECTIONS: Koco Blaq, Bella Mar Swimwear, Mister Triple X "Wild Things" and Yas Couture by Elie Madi

(Photo Credit: Arun Nevader/Getty Images)

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